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October 31, 2011 / Jessica

Google to Marketers: Get Better at Mobile

Re-blogged from ‘mobsicle’ on tumblr.

mobsicle:

“Businesses need to be ready for mobile as soon as they can, particularly this holiday season,” said Surojit Chatterjee, Google’s lead product manager for mobile search ads. “You need to have a mobile site irrespective of whether you think people will actually make purchases from it. How good your site looks on mobile determines how people think about your business.”

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